University of Wisconsin–Madison

How To: Wager Wisely

Sports betting can be fun and socially rewarding, but only if you do it safely. Communication Arts professor Jason Kido Lopez has four tips to help you keep from losing your shirt.

New Study Reveals Online PFAS Information from Public Sources Can Fall Short and Leave Public Without Enough Guidance

Herndon, VA, April 2, 2026 — Exposure to “forever chemicals,” per- and polyfluoroalkyl substances (PFAS), has been linked to serious health issues, like immune system damage, cancers, pregnancy complications and liver damage. A new study, published in Risk Analysis, finds that the websites people are visiting for PFAS information are leaving them without a lot …

Communication Arts 2026 Graduation

The Communication Arts Department will host a graduation ceremony for graduating seniors and PhD recipients on Thursday, May 7 from 2:00 – 4:00pm at Gordon Dining and Event Center, 770 W. Dayton St. on the 2nd floor in the Overture/Sonata/Concerto rooms. We ask graduates to arrive by 1:30pm to get checked in. Doors will open …

Kathy Brown Joins the CAPS Board and Brings Expertise in Relationship Building to Communication Arts Students

This fall, the Communication Arts Partners (CAPS) were thrilled to welcome Kathy Brown, who brings to our alumni advisory board expertise in communication, persuasion, and relationship building. As a Director of Broker Alliances at Origami Risk, Brown utilizes countless skills she honed while in Communication Arts to manage relationships with clients. Her voice as a …

Meeting the Demand for More Horror

What is horror, and why do we like it? This is the central question of a newer Communication Arts course, “Horror Films,” led by Ph.D. candidate Sarah Mae Fleming. Whether it’s a classic jump scare, gooey monsters, or the exhilarating satisfaction of “surviving,” people have loved horror films for decades. After record-breaking grosses at the …